Edward Schneider is the co-founder and Chief Executive Officer of Dance 411, established in Atlanta, GA in 2002. Ed is also managing partner of 411 South Talent, the number one dance & choreography talent management and booking agency in the South East for the corporate, film, TV and music industries. He is currently serving as President for Mission for Movement, Inc, a non-profit 501(c)(3) organization that supports performing artist youth and their families. Originally from Philadelphia, PA, he received his bachelors degree from Villanova University and his doctorate from Life University. Ed practiced as a full time doctor of chiropractic for fifteen years. Also an experienced serial entrepreneur for over 20 years, Ed currently develops and directs the business side and growth plan for Dance 411. His vision for the company was to create a place where creatives could thrive and produce work that generates real change and opportunity for performing artists in the Georgia entertainment industry.
He, his wife Sindy and their team have created and cultivated the world famous “Dance 411” brand name to represent diversity, energy, entertainment and southern culture. Aside from helping to build the premier dance entertainment organization in the Southeast, and a world reknown dance brand, Ed’s greatest accomplishments to date still reigns as marrying his beautiful wife Sindy, and fathering their gorgeous and talented daughter. In his free time, he is likely working out at Crossfit, running, taking yoga or watching Impractical Jokers on TruTV.